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Happy as a Clam Tank Twirl Dress
Regular price $26.00Regular priceUnit price per -
Crab Walk Ruffle Cross Back Dress
Regular price $26.00Regular priceUnit price per -
Don't Worry, Be Hippy Tank Twirl Dress
Regular price $26.00Regular priceUnit price per -
Don't Worry, Be Hippy S/S Ruffle Tee
Regular price $18.00Regular priceUnit price per -
Hot Pink S/S Ruffle Tee
Regular price $18.00Regular priceUnit price per -
Preppy Floral Leggings
Regular price $12.00Regular priceUnit price per -
Retro Daisies S/S Pocket Twirl Dress
Regular price $28.00Regular priceUnit price per -
Periwinkle Pocket Tank Twirl Dress
Regular price $26.00Regular priceUnit price per$26.00Sale price $26.00 -
Periwinkle S/S Ruffle Tee
Regular price $18.00Regular priceUnit price per -
Keep Growing Leggings
Regular price $12.00Regular priceUnit price per -
Aqua S/S Ruffle Tee
Regular price $18.00Regular priceUnit price per -
Blue Retro Unicorns Twirl Shorts
Regular price $8.00Regular priceUnit price per
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Vendor:Sweet Wink
Kindergarten Varsity Short Sleeve T-Shirt
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Wink
First Grade Varsity Short Sleeve T-Shirt
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Wink
Kindergarten Sequin Patch Short Sleeve T-Shirt
Regular price $34.00Regular priceUnit price per -
Vendor:Sweet Wink
First Grade Sequin Patch Short Sleeve T-Shirt
Regular price $34.00Regular priceUnit price per -
Sold outVendor:Sweet WinkPink Pencil Bow Clip Set
Regular price $18.00Regular priceUnit price per -
Vendor:Sweet Wink
Pencil Bow Sequin Patch Short Sleeve T-Shirt
Regular price $34.00Regular priceUnit price per -
Vendor:Sweet Wink
Back To School Cutie Sequin Tutu
Regular price $38.00Regular priceUnit price per -
Only 1 Left in Stock
SaleVendor:Sweet WinkFirst Grade Retro Short Sleeve T-Shirt
Regular price $14.50Regular priceUnit price per$29.00Sale price $14.50Sale -
Only 1 Left in Stock
SaleVendor:Sweet WinkHello Kindergarten Short Sleeve T-Shirt
Regular price $14.50Regular priceUnit price per$29.00Sale price $14.50Sale
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Vendor:Sweet Wink
Stay Cool Short Sleeve T-Shirt
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Wink
USA Patch Short Sleeve T-Shirt in Sky Tie Dye
Regular price $34.00Regular priceUnit price per -
Vendor:Mila & Rose ®
Stars & Stripes Ruffle Cross Back Dress
Regular price $26.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Sweet WinkPatriotic Sequin Bow Patch Short Sleeve Romper
Regular price $34.00Regular priceUnit price per -
Vendor:Sweet Wink
Patriotic Cutie Tutu
Regular price $38.00Regular priceUnit price per -
Vendor:Sweet Wink
American Dude Short Sleeve Romper
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Wink
Patriotic Sequin Bow Patch Short Sleeve T-Shirt
Regular price $34.00Regular priceUnit price per -
Only 1 Left in Stock
SaleVendor:Lola and The BoysIcy Gem Bomb Pop Tee
Regular price $18.00Regular priceUnit price per$36.00Sale price $18.00Sale -
Vendor:RuffleButts
Star Spangled Shoulder Ruffle One Piece Suit
Regular price $19.00Regular priceUnit price per$38.00Sale price $19.00Sale -
Vendor:Janie and Jack
Recycled Ric Rac Ruffled Swimsuit
Regular price $24.50Regular priceUnit price per$49.00Sale price $24.50Sale -
Vendor:Janie and Jack
Janie and Jack Recycled Eyelet 2-Piece Swimsuit
Regular price $24.50Regular priceUnit price per$49.00Sale price $24.50Sale -
Vendor:Janie and Jack
Janie and Jack Tropical Toile Linen-Cotton Pull-On Short
Regular price $21.00Regular priceUnit price per$42.00Sale price $21.00Sale
Lola + the Boys makes fun clothing for fun kids, and at RUE + ROE, we are all about it! Playful designs, eye-catching embellishments, kid + mom appoved!
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Vendor:Lola and The Boys
Rainbow Sequin Short Set in Pink
Regular price $64.00Regular priceUnit price per -
Vendor:Lola and The Boys
Pink Glitter Unicorn Slides
Regular price $45.00Regular priceUnit price per -
Vendor:Lola and The Boys
Black Glitter Rainbow Slides
Regular price $42.00Regular priceUnit price per -
Vendor:Lola and The Boys
Crystal Bow Denim Jacket
Regular price $98.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Lola and The BoysLavender Crystal Hearts Set
Regular price $76.00Regular priceUnit price per -
Vendor:Lola and The Boys
Rose Magic Paillette Dress
Regular price $58.00Regular priceUnit price per -
Vendor:Lola and The Boys
Rainbow Crystal Ruffle Swim
Regular price $52.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Lola and The BoysMetallic Track Shorts in Pink
Regular price $32.00Regular priceUnit price per -
Vendor:Lola and The Boys
Hologram Ruffle Skort
Regular price $48.00Regular priceUnit price per -
Vendor:Lola and The Boys
Happy Rainbow Metallic Dress
Regular price $48.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Lola and The BoysPink Rainbow Pearl Patch T-shirt
Regular price $36.00Regular priceUnit price per -
Vendor:Lola and The Boys
Crystal Ice Cream Tee
Regular price $36.00Regular priceUnit price per
RUE + ROE loves Super Smalls! Accessories that spark creativity + imagination, Super Smalls make the perfect gifts + treats for your littles!
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Vendor:Super Smalls
Hairstyle Hero Salon Kit
Regular price $39.00Regular priceUnit price per -
Vendor:Super Smalls
Days of the Week Press On Nail Kit
Regular price $32.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Super SmallsLavender Haze Super Goggles
Regular price $29.00Regular priceUnit price per -
Vendor:Super Smalls
Dolphin Dive Goggles
Regular price $29.00Regular priceUnit price per -
Vendor:Super Smalls
Pink Splash Goggles
Regular price $29.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Super SmallsMermaid In Training Goggles
Regular price $29.00Regular priceUnit price per -
Vendor:Super Smalls
Mom's Makeup Play Kit
Regular price $39.00Regular priceUnit price per -
Vendor:Super Smalls
Dinner & A Movie Clip-On Earring Set
Regular price $28.00Regular priceUnit price per -
Vendor:Super Smalls
Self Care Nail Kit
Regular price $36.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Super SmallsGarden Party Mixed Set
Regular price $28.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Super SmallsBlack Tie Mega Jewelry Set
Regular price $39.00Regular priceUnit price per -
Vendor:Super Smalls
Heart to Heart Bracelet Set
Regular price $34.00Regular priceUnit price per
Have you ever heard: "It's so hard to find cute boys clothes!" Welcome to RUE + ROE... we love to curate the coolest looks for your boys - baby though big kid!
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Vendor:Sweet Wink
Stay Cool Short Sleeve T-Shirt
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Wink
USA Patch Short Sleeve T-Shirt in Sky Tie Dye
Regular price $34.00Regular priceUnit price per -
Vendor:Kid Dangerous
Astro Pizza T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Astro NYC T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Giraffe Bubblegum T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Bulldog Skateboarding T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Astro Dunk T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Sweet Wink
Birthday Boy Patch Short Sleeve T-Shirt
Regular price $34.00Regular priceUnit price per -
Vendor:Sweet Wink
First Grade Varsity Short Sleeve T-Shirt
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Wink
Kindergarten Varsity Short Sleeve T-Shirt
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Bamboo
Powder Blue Bamboo Crew Neck Tee
Regular price $26.00Regular priceUnit price per -
Vendor:Mille Loves Lily
Periwinkle Whale Polo
Regular price $30.00Regular priceUnit price per
Major clearance on brands like Lola and the Boys, Sweet Bamboo, Ruffle Butts, Mish and more!
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Vendor:Lola and The Boys
Unicorn Lovers Sequin Bomber
Regular price $44.00Regular priceUnit price per$88.00Sale price $44.00Sale -
Vendor:Lola and The Boys
Ruffle Rainbow Gem Shirt
Regular price $26.00Regular priceUnit price per$52.00Sale price $26.00Sale -
Only 1 Left in Stock
SaleVendor:Lola and The BoysShimmer Tinsel Party Skirt
Regular price $28.00Regular priceUnit price per$56.00Sale price $28.00Sale -
Vendor:Lola and The Boys
Snow Angel Shimmer Dress
Regular price $49.00Regular priceUnit price per$98.00Sale price $49.00Sale -
SaleVendor:Lola and The BoysAudrey Faux Fur Coat
Regular price $70.00Regular priceUnit price per$140.00Sale price $70.00Sale -
Only 1 Left in Stock
SaleVendor:doe a dearPink Sequin Unicorn Furry Sweatshirt
Regular price $18.00Regular priceUnit price per$36.00Sale price $18.00Sale -
Vendor:doe a dear
Pink Sequin Star Furry Vest
Regular price $23.00Regular priceUnit price per$46.00Sale price $23.00Sale -
Only 1 Left in Stock
SaleVendor:Lola and The BoysCotton Candy Maxi Tutu
Regular price $29.00Regular priceUnit price per$58.00Sale price $29.00Sale -
Only 1 Left in Stock
SaleVendor:Sweet WinkEmerald Shimmer L/S Tutu Bodysuit
Regular price $23.00Regular priceUnit price per$46.00Sale price $23.00Sale -
Vendor:Baby Steps Mish
Pixel Soccer 2Fer Enzyme L/S Tee
Regular price $17.50Regular priceUnit price per$35.00Sale price $17.50Sale -
Vendor:Baby Steps Mish
Pixel Basketball 2Fer Enzyme L/S Tee
Regular price $17.50Regular priceUnit price per$35.00Sale price $17.50Sale -
Vendor:Baby Steps Mish
Navy French Terry Enzyme Stripe Jogger
Regular price $19.50Regular priceUnit price per$39.00Sale price $19.50Sale
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ABOUT THE OWNERS.
RUE + ROE was established in 2022 by Briana Abedi + Madeline Kaufmann (with a lot of love, hard work and many laughs!). After working together for over 15 years in fashion, marketing, sales and e-commerce, Briana + Maddie are paving their own way through children's retail with an innovative, experiential approach to shopping.
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THE BRICK + MORTAR.
RUE + ROE is based in the heart of the Kentlands community of Gaithersburg, Maryland and online, offering nationwide shipping for apparel, accessories and gifts. And more than just retail - at the brick and mortar you will find RUE + ROE hosting pop-up events to promote local businesses and side-hustling-mamas alike!
