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SaleNana Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
SaleMommy Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
SaleMimi Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
SaleGrandma Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
SaleGigi Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
SaleDaddy Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
SaleDad Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
Teacher Notes Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
In My Teacher Era Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale -
Mahj Is My Therapy Skinnie Notepad
Regular price $10.50Regular priceUnit price per$14.00Sale price $10.50Sale -
Canasta Is My Therapy Skinnie Notepad
Regular price $10.50Regular priceUnit price per$14.00Sale price $10.50Sale -
Canasta Queen Mini Notepad
Regular price $9.00Regular priceUnit price per$12.00Sale price $9.00Sale
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Bow Strap Iridescent Sequin Tulle Dress
Regular price $52.49Regular priceUnit price per$69.99Sale price $52.49Sale -
Iridescent Sequin Illusion Sleeveless Dress
Regular price $59.99Regular priceUnit price per$79.99Sale price $59.99Sale -
Lace Trim Bright Florals Dress (Baby)
Regular price $28.50Regular priceUnit price per$38.00Sale price $28.50Sale -
Little Lifeguard Tank Twirl Dress
Regular price $24.00Regular priceUnit price per$32.00Sale price $24.00Sale -
Far Out Tank Twirl Dress
Regular price $24.00Regular priceUnit price per$32.00Sale price $24.00Sale -
Navy Polka Dot Dress with Flutter Sleeve
Regular price $42.00Regular priceUnit price per$56.00Sale price $42.00Sale -
Blue Dotted Sheer Dress
Regular price $34.50Regular priceUnit price per$46.00Sale price $34.50Sale -
Gold Star Tulle Dress
Regular price $36.00Regular priceUnit price per$48.00Sale price $36.00Sale -
SalePopsicle Tulle Dress
Regular price $34.50Regular priceUnit price per$46.00Sale price $34.50Sale -
Pink Floral Ruffle Sleeve Dress
Regular price $27.00Regular priceUnit price per$36.00Sale price $27.00Sale -
Pink Daisy Smocked Tie-Shoulder Dress
Regular price $25.50Regular priceUnit price per$34.00Sale price $25.50Sale -
Red + Blue Bows Dress
Regular price $28.50Regular priceUnit price per$38.00Sale price $28.50Sale
Have you ever heard: "It's so hard to find cute boys clothes!" Welcome to RUE + ROE... we love to curate the coolest looks for your boys - baby though big kid!
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Crush It Monster Truck T-shirt
Regular price $19.50Regular priceUnit price per$26.00Sale price $19.50Sale -
Steel Grey Chino Short
Regular price $20.25Regular priceUnit price per$27.00Sale price $20.25Sale -
Vinyl Guitar Contrast Stitch Tee
Regular price $18.00Regular priceUnit price per$24.00Sale price $18.00Sale -
Skateboard Pic Contrast Stitch Tee
Regular price $18.00Regular priceUnit price per$24.00Sale price $18.00Sale -
Skate Repeat Contrast Stitch Tee
Regular price $18.00Regular priceUnit price per$24.00Sale price $18.00Sale -
Digital Camo Navy Swim Trunk
Regular price $19.50Regular priceUnit price per$26.00Sale price $19.50Sale -
Grey Tie Dye Pocket Polo
Regular price $21.00Regular priceUnit price per$28.00Sale price $21.00Sale -
Hockey League Oversized Red Tee
Regular price $18.00Regular priceUnit price per$24.00Sale price $18.00Sale -
SaleOrange Slub Henley
Regular price $18.00Regular priceUnit price per$24.00Sale price $18.00Sale -
SaleBeach Stripe Tank
Regular price $18.00Regular priceUnit price per$24.00Sale price $18.00Sale -
Navy Stripe Swim Trunk
Regular price $19.50Regular priceUnit price per$26.00Sale price $19.50Sale -
Surfer Contrast Stitch Tee
Regular price $18.00Regular priceUnit price per$24.00Sale price $18.00Sale
Lola + the Boys makes fun clothing for fun kids, and at RUE + ROE, we are all about it! Playful designs, eye-catching embellishments, kid + mom appoved!
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Ice Cream Gems Peach Tank
Regular price $28.50Regular priceUnit price per$38.00Sale price $28.50Sale -
Sold outStrawberry Gems Tank Top
Regular price $28.50Regular priceUnit price per$38.00Sale price $28.50Sold out -
Candy Lovers Short Set
Regular price $46.50Regular priceUnit price per$62.00Sale price $46.50Sale -
Only 1 Left in Stock
SalePinky Gems Short Set
Regular price $51.00Regular priceUnit price per$68.00Sale price $51.00Sale -
Pink Rainbow Summer Romper
Regular price $43.50Regular priceUnit price per$58.00Sale price $43.50Sale -
Lavender Shooting Star Sequin Dress
Regular price $51.00Regular priceUnit price per$68.00Sale price $51.00Sale -
Only 1 Left in Stock
SaleThe Serena Dress
Regular price $66.00Regular priceUnit price per$88.00Sale price $66.00Sale -
Lavender Crystal Heart Denim Bow Dress
Regular price $51.00Regular priceUnit price per$68.00Sale price $51.00Sale -
Pink Rainbow Sherbet Sequin Tennis Set
Regular price $46.50Regular priceUnit price per$62.00Sale price $46.50Sale -
Rainbow Shooting Star Sequin Dress
Regular price $51.00Regular priceUnit price per$68.00Sale price $51.00Sale -
Sold outLavender Metallic Skort
Regular price $39.00Regular priceUnit price per$52.00Sale price $39.00Sold out -
Pink Birthday Girl Gem Swimsuit
Regular price $39.00Regular priceUnit price per$52.00Sale price $39.00Sale
RUE + ROE loves Super Smalls! Accessories that spark creativity + imagination, Super Smalls make the perfect gifts + treats for your littles!
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Only 1 Left in Stock
SalePaint It Heartfelt Mini Nail Kit
Regular price $18.75Regular priceUnit price per$25.00Sale price $18.75Sale -
Disney Frozen Elsa Earmuffs
Regular price $28.50Regular priceUnit price per$38.00Sale price $28.50Sale -
Emerald Ball Mega Set
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Sold outButterfly Mega Set
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sold out -
Only 1 Left in Stock
SaleSparkle and Cherish Gemify™ Frames Kit
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Disney Minnie Mouse Earmuffs
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Disney Minnie Mouse Gloves
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Lavender Haze Mega Set
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Only 1 Left in Stock
SaleMini Vanity Gemify™ Craft Kit
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Only 1 Left in Stock
SaleHairstyle Hero Salon Kit
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Disney Frozen Elsa Winter Jeweled Gloves
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale -
Only 1 Left in Stock
SaleRuby Red Jeweled Gloves
Regular price $29.25Regular priceUnit price per$39.00Sale price $29.25Sale
Major clearance on brands like Lola and the Boys, Sweet Bamboo, Sweet Wink, Mish and more! Prices starting at $10!
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K-Pop Demon Hunters HUNTR/X Lilac Sweatshirt
Regular price $20.00Regular priceUnit price per$40.00Sale price $20.00Sale -
Only 1 Left in Stock
SaleK-Pop Demon Hunters Pink Hooded Long Sleeve
Regular price $20.00Regular priceUnit price per$40.00Sale price $20.00Sale -
Only 1 Left in Stock
SaleK-Pop Demon Hunters Purple Hooded Long Sleeve
Regular price $20.00Regular priceUnit price per$40.00Sale price $20.00Sale -
Only 1 Left in Stock
SaleGrey K-pop HUNTR/X Cropped Long Sleeve Hoodie
Regular price $20.00Regular priceUnit price per$40.00Sale price $20.00Sale -
Sold outBlack K-pop HUNTR/X Sweatshirt
Regular price $20.00Regular priceUnit price per$38.00Sale price $20.00Sold out -
Only 1 Left in Stock
SaleBlack + White Checkered Hoodie
Regular price $30.00Regular priceUnit price per$52.00Sale price $30.00Sale -
Black + White Checkered Sweatpants
Regular price $30.00Regular priceUnit price per$52.00Sale price $30.00Sale -
Too Fast Crewneck in Black
Regular price $20.00Regular priceUnit price per$46.00Sale price $20.00Sale -
Cotton Soft French Terry Everyday Hoodie in Black Rainbow Heart Bolt
Regular price $30.00Regular priceUnit price per$52.00Sale price $30.00Sale -
Cotton Soft French Terry Oversized Sweatshirt in Neon Violet Sequin Bear
Regular price $30.00Regular priceUnit price per$54.00Sale price $30.00Sale -
Only 1 Left in Stock
SaleGlitter Foil High Shine Legging in Black Sparkle Rainbow Gummy Bear
Regular price $20.00Regular priceUnit price per$44.00Sale price $20.00Sale -
Only 1 Left in Stock
SaleRainbow Zip-Up Hoodie
Regular price $30.00Regular priceUnit price per$62.00Sale price $30.00Sale
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ABOUT THE OWNERS.
RUE + ROE was established in 2022 by Briana Abedi + Madeline Kaufmann (with a lot of love, hard work and many laughs!). After working together for over 15 years in fashion, marketing, sales and e-commerce, Briana + Maddie are paving their own way through children's retail with an innovative, experiential approach to shopping.
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THE BRICK + MORTAR.
RUE + ROE is based in the heart of the Kentlands community of Gaithersburg, Maryland and online, offering nationwide shipping for apparel, accessories and gifts. And more than just retail - at the brick and mortar you will find RUE + ROE hosting pop-up events to promote local businesses and side-hustling-mamas alike!
