-
SaleGem Swimsuit
Regular price $9.99Regular priceUnit price per$38.00Sale price $9.99Sale -
Only 1 Left in Stock
SaleRainbow Crystal Ruffle Swim
Regular price $19.99Regular priceUnit price per$52.00Sale price $19.99Sale -
Sold outPink Birthday Girl Gem Swimsuit
Regular price $9.99Regular priceUnit price per$48.00Sale price $9.99Sold out -
Periwinkle Gingham Ruffle Skirted Bikini
Regular price $9.99Regular priceUnit price per$34.00Sale price $9.99Sale -
Periwinkle Gingham Swim Shorts
Regular price $9.99Regular priceUnit price per$29.00Sale price $9.99Sale -
Multi Popsicle Swim Shorts
Regular price $9.99Regular priceUnit price per$29.00Sale price $9.99Sale -
Only 1 Left in Stock
SalePeriwinkle Whale Ruffle One Piece
Regular price $9.99Regular priceUnit price per$34.00Sale price $9.99Sale -
Sold outPeriwinkle Whale Rashguard Set
Regular price $9.99Regular priceUnit price per$40.00Sale price $9.99Sold out -
Orchid Petal Floral Ruffle One Piece
Regular price $9.99Regular priceUnit price per$34.00Sale price $9.99Sale -
Sold outFlip Sequins One Piece Suit
Regular price $9.99Regular priceUnit price per$44.00Sale price $9.99Sold out -
Sold outRecycled Ric Rac Ruffled Swimsuit
Regular price $9.99Regular priceUnit price per$49.00Sale price $9.99Sold out -
Only 1 Left in Stock
SaleJanie and Jack Recycled Eyelet 2-Piece Swimsuit
Regular price $9.99Regular priceUnit price per$49.00Sale price $9.99Sale
-
Beach Days Bamboo Convertible Romper
Regular price $19.99Regular priceUnit price per$40.00Sale price $19.99Sale -
Beach Days Bamboo S/S Pajama Short Set
Regular price $19.99Regular priceUnit price per$42.00Sale price $19.99Sale -
Rainbow Clouds Bamboo Convertible Romper
Regular price $19.99Regular priceUnit price per$40.00Sale price $19.99Sale -
Rainbow Clouds Bamboo S/S Pajama Short Set
Regular price $19.99Regular priceUnit price per$42.00Sale price $19.99Sale -
Cherry Blossoms Bamboo Ruffle Footie
Regular price $19.99Regular priceUnit price per$40.00Sale price $19.99Sale -
Cherry Blossoms Bamboo Convertible Romper
Regular price $19.99Regular priceUnit price per$40.00Sale price $19.99Sale -
Cherry Blossoms Bamboo Pajama Set
Regular price $19.99Regular priceUnit price per$44.00Sale price $19.99Sale -
Only 1 Left in Stock
SaleDinoland Bamboo Convertible Romper
Regular price $19.99Regular priceUnit price per$40.00Sale price $19.99Sale -
Dinoland S/S Bamboo Pajama Set
Regular price $19.99Regular priceUnit price per$44.00Sale price $19.99Sale -
Construction Site Bamboo Convertible Romper
Regular price $19.99Regular priceUnit price per$40.00Sale price $19.99Sale -
Construction Site Bamboo Pajama Set
Regular price $19.99Regular priceUnit price per$44.00Sale price $19.99Sale -
Narwhal Pink S/S Bamboo Pajama Set
Regular price $19.99Regular priceUnit price per$44.00Sale price $19.99Sale
-
Birthday Girl Patch Rainbow Ombre Sequin S/S Tutu Dress
Regular price $24.99Regular priceUnit price per$49.00Sale price $24.99Sale -
Sunshine Ditsy Daisy Tiered Short Sleeve Tutu Dress
Regular price $24.99Regular priceUnit price per$49.00Sale price $24.99Sale -
Only 1 Left in Stock
SaleLavender Ditsy Daisy Tiered Short Sleeve Tutu Dress
Regular price $24.99Regular priceUnit price per$49.00Sale price $24.99Sale -
Rose Magic Paillette Dress
Regular price $24.99Regular priceUnit price per$58.00Sale price $24.99Sale -
Periwinkle Whale Flutter Dress
Regular price $24.99Regular priceUnit price per$38.00Sale price $24.99Sale -
Groovy Skates Swirly Girl Bamboo Dress w/ Cap Sleeve
Regular price $24.99Regular priceUnit price per$42.00Sale price $24.99Sale -
Tulip Pink Bamboo Smocked Flutter Dress
Regular price $24.99Regular priceUnit price per$42.00Sale price $24.99Sale -
Rainbow Clouds Bamboo Smocked Flutter Dress
Regular price $24.99Regular priceUnit price per$42.00Sale price $24.99Sale -
Only 1 Left in Stock
SaleCherry Blossoms Bamboo Smocked Flutter Dress
Regular price $24.99Regular priceUnit price per$42.00Sale price $24.99Sale -
Cowhide Swirly Girl Bamboo Dress w/ Cap Sleeve
Regular price $24.99Regular priceUnit price per$42.00Sale price $24.99Sale -
You Make Me Happy 3/4 Sleeve Pocket Twirl Dress
Regular price $24.99Regular priceUnit price per$29.00Sale price $24.99Sale -
Love Letters 3/4 Sleeve Pocket Twirl Dress
Regular price $24.99Regular priceUnit price per$29.00Sale price $24.99Sale
-
Lola + The Boys Smiley Fuzzy Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
Lola + The Boys Baby You're a Star Fuzzy Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
Only 1 Left in Stock
SaleHappy Jungle Art Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
Rainbow Sparkle Track Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
Unicorn Sparkle Velour Set
Regular price $39.99Regular priceUnit price per$78.00Sale price $39.99Sale -
Bright Smiley Fuzzy Set Lavender
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
Pinky Fuzzy Smiley Emoji Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
Embroidered Heart All Over Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
SaleDino Plush Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale -
Pretty In Pink Sweatsuit
Regular price $38.00Regular priceUnit price per -
Heart Embellished Top + Skegging Set
Regular price $39.99Regular priceUnit price per$98.00Sale price $39.99Sale -
Only 1 Left in Stock
SaleLola + The Boys Camo Emoji Smiley Track Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale
Lola + the Boys makes fun clothing for fun kids, and at RUE + ROE, we are all about it! Playful designs, eye-catching embellishments, kid + mom appoved!
-
Only 1 Left in Stock
Vendor:Lola and The BoysGem Cherry Tank
Regular price $36.00Regular priceUnit price per -
Vendor:Lola and The Boys
Candy Beaded Gem Ruffle Set Yellow
Regular price $68.00Regular priceUnit price per -
Vendor:Lola and The Boys
Rainbow Confetti Tulle Dress
Regular price $56.00Regular priceUnit price per -
Vendor:Lola and The Boys
St. Barths Tie Dye Pom Pom Dress
Regular price $54.00Regular priceUnit price per -
Vendor:Lola and The Boys
Ice Cream Gems Tank
Regular price $36.00Regular priceUnit price per -
Vendor:Lola and The Boys
Love Doodle Denim Shorts
Regular price $52.00Regular priceUnit price per -
Vendor:Lola and The Boys
Happy Star Shimmer Tulle Dress
Regular price $52.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Lola and The BoysCandy Gem Ruffle Set
Regular price $64.00Regular priceUnit price per -
Vendor:Lola and The Boys
Graphic Star Short Set
Regular price $39.99Regular priceUnit price per$62.00Sale price $39.99Sale -
Sold outVendor:Lola and The Boys
Pink Birthday Girl Gem Swimsuit
Regular price $9.99Regular priceUnit price per$48.00Sale price $9.99Sold out -
Vendor:Lola and The Boys
Heart Rainbow Tulle Dress
Regular price $58.00Regular priceUnit price per -
Vendor:Lola and The Boys
Space Patches Velour Set
Regular price $39.99Regular priceUnit price per$68.00Sale price $39.99Sale
RUE + ROE loves Super Smalls! Accessories that spark creativity + imagination, Super Smalls make the perfect gifts + treats for your littles!
-
Only 1 Left in Stock
Vendor:Super SmallsHairstyle Hero Salon Kit
Regular price $39.00Regular priceUnit price per -
Vendor:Super Smalls
Days of the Week Press On Nail Kit
Regular price $32.00Regular priceUnit price per -
Sold outVendor:Super SmallsLavender Haze Super Goggles
Regular price $29.00Regular priceUnit price per -
Vendor:Super Smalls
Dolphin Dive Goggles
Regular price $29.00Regular priceUnit price per -
Vendor:Super Smalls
Pink Splash Goggles
Regular price $29.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Super SmallsMermaid In Training Goggles
Regular price $29.00Regular priceUnit price per -
Vendor:Super Smalls
Mom's Makeup Play Kit
Regular price $39.00Regular priceUnit price per -
Vendor:Super Smalls
Dinner & A Movie Clip-On Earring Set
Regular price $28.00Regular priceUnit price per -
Vendor:Super Smalls
Self Care Nail Kit
Regular price $36.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Super SmallsGarden Party Mixed Set
Regular price $28.00Regular priceUnit price per -
Only 1 Left in Stock
Vendor:Super SmallsBlack Tie Mega Jewelry Set
Regular price $39.00Regular priceUnit price per -
Vendor:Super Smalls
Heart to Heart Bracelet Set
Regular price $34.00Regular priceUnit price per
Have you ever heard: "It's so hard to find cute boys clothes!" Welcome to RUE + ROE... we love to curate the coolest looks for your boys - baby though big kid!
-
Vendor:Sweet Wink
Stay Cool Short Sleeve T-Shirt
Regular price $28.00Regular priceUnit price per -
Vendor:Sweet Wink
USA Patch Short Sleeve T-Shirt in Sky Tie Dye
Regular price $34.00Regular priceUnit price per -
Vendor:Made By Molly
Red Check Shorts
Regular price $30.00Regular priceUnit price per -
Vendor:Made By Molly
Navy Vintage Cargo Shorts
Regular price $30.00Regular priceUnit price per -
Vendor:Made By Molly
Red Vintage Cargo Shorts
Regular price $30.00Regular priceUnit price per -
Vendor:Made By Molly
Dark Blue Check Shorts
Regular price $30.00Regular priceUnit price per -
Vendor:Kid Dangerous
Astro Pizza T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Astro NYC T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Giraffe Bubblegum T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Bulldog Skateboarding T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Kid Dangerous
Astro Dunk T-Shirt
Regular price $29.00Regular priceUnit price per -
Vendor:Sweet Wink
Birthday Boy Patch Short Sleeve T-Shirt
Regular price $34.00Regular priceUnit price per
Major clearance on brands like Lola and the Boys, Sweet Bamboo, Ruffle Butts, Mish and more!
-
ABOUT THE OWNERS.
RUE + ROE was established in 2022 by Briana Abedi + Madeline Kaufmann (with a lot of love, hard work and many laughs!). After working together for over 15 years in fashion, marketing, sales and e-commerce, Briana + Maddie are paving their own way through children's retail with an innovative, experiential approach to shopping.
-
THE BRICK + MORTAR.
RUE + ROE is based in the heart of the Kentlands community of Gaithersburg, Maryland and online, offering nationwide shipping for apparel, accessories and gifts. And more than just retail - at the brick and mortar you will find RUE + ROE hosting pop-up events to promote local businesses and side-hustling-mamas alike!
